Celebrating a special occasion while staying on track with Weight Watchers? This Strawberry Birthday Cake Roll is the perfect lightened-up dessert! Fluffy vanilla sponge cake is rolled with a luscious strawberry filling and topped with a dusting of powdered sugar or a drizzle of light whipped cream. This beautiful and delicious treat proves that indulgence and healthy choices can go hand in hand. Whether for a birthday, a special event, or just because, this cake roll will wow your guests while keeping your SmartPoints in check!
Why You’ll Love This Recipe
WW-Friendly: A light and fluffy cake with calculated SmartPoints.
Naturally Sweetened: Uses fruit and sugar substitutes for a lower-calorie treat.
Elegant & Impressive: Looks like a bakery-style dessert but is easy to make.
Versatile: Swap flavors or add a different fruit for variety.
Ingredients
For the Cake Roll:
- ¾ cup all-purpose flour (or whole wheat pastry flour for extra fiber)
- 1 tsp baking powder
- ¼ tsp salt
- 4 large eggs
- ½ cup granulated sugar substitute (like erythritol or monk fruit)
- 1 tsp vanilla extract
- ¼ cup unsweetened applesauce (to keep it moist)
- ½ cup unsweetened almond milk
- Powdered sugar substitute (for dusting)
For the Strawberry Filling:
- 1 cup fresh strawberries, finely chopped
- 4 oz reduced-fat cream cheese, softened
- ¼ cup powdered erythritol (or preferred sugar substitute)
- ½ tsp vanilla extract
- ½ cup light whipped topping (optional for extra creaminess)
For the Topping (Optional):
- Light whipped cream
- Fresh strawberry slices
Instructions
Prepare the Cake:
- Preheat oven to 350°F (175°C). Line a 10×15-inch jelly roll pan with parchment paper and lightly spray with nonstick spray.
- In a bowl, whisk together flour, baking powder, and salt. Set aside.
- In a separate large bowl, beat eggs and sugar substitute until thick and pale (about 3 minutes).
- Mix in vanilla extract, applesauce, and almond milk.
- Gently fold in the flour mixture until just combined (avoid overmixing).
- Pour the batter into the prepared pan and spread evenly.
- Bake for 12–14 minutes until the cake is set and springs back when lightly touched.
Roll the Cake:
- While still warm, carefully turn the cake onto a clean kitchen towel dusted with powdered sugar substitute.
- Peel off the parchment paper and gently roll the cake with the towel from the short end.
- Let it cool completely while rolled to prevent cracking later.
Make the Strawberry Filling:
- In a bowl, beat cream cheese, powdered sweetener, and vanilla extract until smooth.
- Fold in the chopped strawberries and light whipped topping (if using).
Assemble the Cake Roll:
- Carefully unroll the cooled cake and spread the strawberry filling evenly.
- Roll the cake back up without the towel.
- Place seam-side down on a plate and refrigerate for at least 30 minutes to set.
Serve & Enjoy:
- Lightly dust with powdered sweetener and top with fresh strawberries or light whipped cream.
- Slice and serve!

Tips for Success
Use Room-Temperature Eggs: Helps create a fluffy cake texture.
Roll the Cake While Warm: Prevents cracking when assembling.
Chill Before Slicing: Gives the cake time to hold its shape.
Variations
Berry Twist: Use raspberries or blueberries instead of strawberries.
Chocolate Drizzle: Melt sugar-free chocolate for an extra touch.
Lemon Zest: Add a hint of lemon for a fresh flavor boost.
Storage & Meal Prep
- Refrigerate: Store in an airtight container for up to 3 days.
- Freeze: Wrap slices individually and freeze for up to 1 month. Thaw in the fridge before serving.
Nutritional Info (Per Slice, Based on 10 Servings)
Calories: 110 | Fat: 3g | Carbs: 14g | Protein: 5g
WW SmartPoints: 3-4 per slice (depending on ingredients used)
This Strawberry Birthday Cake Roll is proof that you don’t have to skip dessert to stay on track. With its soft sponge cake, creamy strawberry filling, and elegant presentation, it’s the perfect guilt-free way to celebrate any occasion. Enjoy every bite knowing you’re treating yourself the smart way!
The Best Strawberry Birthday Cake Roll You’ll Ever Bake
8-10
servings20
minutes12
minutes110
kcalIngredients
For the Cake Roll:
¾ cup all-purpose flour (or whole wheat pastry flour for extra fiber)
1 tsp baking powder
¼ tsp salt
4 large eggs
½ cup granulated sugar substitute (like erythritol or monk fruit)
1 tsp vanilla extract
¼ cup unsweetened applesauce (to keep it moist)
½ cup unsweetened almond milk
Powdered sugar substitute (for dusting)
For the Strawberry Filling:
1 cup fresh strawberries, finely chopped
4 oz reduced-fat cream cheese, softened
¼ cup powdered erythritol (or preferred sugar substitute)
½ tsp vanilla extract
½ cup light whipped topping (optional for extra creaminess)
For the Topping (Optional):
Light whipped cream
Fresh strawberry slices
Instructions
- Prepare the Cake:
Preheat oven to 350°F (175°C). Line a 10×15-inch jelly roll pan with parchment paper and lightly spray with nonstick spray.
In a bowl, whisk together flour, baking powder, and salt. Set aside.
In a separate large bowl, beat eggs and sugar substitute until thick and pale (about 3 minutes).
Mix in vanilla extract, applesauce, and almond milk.
Gently fold in the flour mixture until just combined (avoid overmixing).
Pour the batter into the prepared pan and spread evenly.
Bake for 12–14 minutes until the cake is set and springs back when lightly touched. - Roll the Cake:
While still warm, carefully turn the cake onto a clean kitchen towel dusted with powdered sugar substitute.
Peel off the parchment paper and gently roll the cake with the towel from the short end.
Let it cool completely while rolled to prevent cracking later. - Make the Strawberry Filling:
In a bowl, beat cream cheese, powdered sweetener, and vanilla extract until smooth.
Fold in the chopped strawberries and light whipped topping (if using). - Assemble the Cake Roll:
Carefully unroll the cooled cake and spread the strawberry filling evenly.
Roll the cake back up without the towel.
Place seam-side down on a plate and refrigerate for at least 30 minutes to set. - Serve & Enjoy:
Lightly dust with powdered sweetener and top with fresh strawberries or light whipped cream.
Slice and serve!
Notes
- Use Room-Temperature Eggs: Helps create a fluffy cake texture.
Roll the Cake While Warm: Prevents cracking when assembling.
Chill Before Slicing: Gives the cake time to hold its shape.